How to Create Youtube Channel

 

How to Create Youtube Channel

If you plan to make a YouTube channel, we’ve got an overview of how to create one that will get your subscribers and help grow your brand in 2022. It may take some experimentation to try different things and find your best methods, but after you learn everything there is to know about creating a video on the platform, it should be clear which steps are important to ensure you hit all your KPIs once your first 10 videos go live.

1) Choose Your Platform (YouTube or Instagram/Snapchat)

The most common way to start a YouTube channel is by uploading your video directly to the site with little moderation. However, as you begin experimenting, you can add more control by using tools like Vidify or Mixer. For example, if you have a short amount of time to experiment with your content, consider posting every day for three months, then looking at your stats to see what worked well so far. Once you have a few successes under your belt, it is easier to build up a system and schedule that your audience would like to subscribe to consistently. This type of consistency will also help you understand better when to edit, share, and stop sharing. Some platforms allow you to remove older videos from one page, while others let users upload their own custom playlists. It may sound confusing when starting out because some people post a hundred videos per month, and some just do five per week. But remember that each video only needs 4-8 hours if viewers can sit through it without being interrupted. Be persistent until you gain momentum, and you too will become successful in making your dreams come true.

2) Make Sure You Have Content Ideas

You'll be surprised at the number of ideas that pop into your mind right away, and the quality of those ideas might even change as the process continues. Start by taking stock of your current knowledge and experience. Then ask yourself honestly what types of content attract the attention of your ideal customers? What resources are already available? Is this a niche topic you think would appeal to your target audience? Perhaps there is a service you can offer or affiliate marketing opportunities you could explore. The point here is not to reinvent the wheel or copy anyone else's success formula, it is more focused on digging deep into what makes you unique and then finding solutions to problems your target audience has identified. After identifying these topics, research other similar channels and businesses in your space. Take a look at competitor channels, such as TikTok or Facebook Live. While they're both great sources for inspiration, TikTok is a new medium, and your competitors may already be posting weekly. There is an opportunity for growth there, and you can use it as proof of concept. On the flip side, if you're thinking about selling something online, check out Amazon and Etsy. They typically offer tons of ways to turn your creations into products and sell them on their sites. Consider how much money these companies are making, and how many people can convert from watching to purchasing. Maybe you don't want to spend a lot of time searching and instead set up shop on a certain day of the week on Sunday, or maybe that isn't your strong suit. Explore multiple options and identify a place where there is plenty of opportunity to succeed at scaling. Now is the time to pick your poison, and keep iterating until someone starts seeing results. The more content there is to promote, the sooner you can move into monetization. We've written some tips on how to start earning extra income as a creator on social media.

3) Find A Compelling Hashtag(s) In Use

Once you've decided on your idea, and you've chosen a platform, you'll need to search for hashtags that align with your business. You should always be using relevant ones, because otherwise you won't reach enough potential followers to drive traffic back to your blog or website. Here are the six main categories of hashtags you should include on your account, along with some useful examples:

#Creators #Artists #Music #Vloggers #NFT artists #Digital nomads #Digital creators

With #Creators is a broad category that includes any kind of creative person. Those who make art, fashion, music, comedy, gaming, memes, etcetera fall under this category. By including specific subjects within that broader category of "Creators," you provide a greater amount of exposure than when using vague terms. Plus, #Creators helps you focus on your content creation rather than the hashtag itself. #artists is still a popular hashtag, but it has been trending over the past year, which means your content needs to reflect that trend. With #music, it's especially important to add related songs that match your style so these connections and associations will remain with the fans even as their love for bands wanes. #Vloggers and #NFT artists are often interchangeable terms that people use interchangeably. Both of these tags are generally used to describe YouTube stars or influencers, and it’s easy to imagine some celebrity vlogger engaging in either form. As long as they’re doing vlogging and creating original content, there is no harm in including either within the larger #Creators hashtag. With #digital nomads, you can find thousands of related accounts in a fairly short timeframe, and you should aim to feature these types of profiles as frequently as possible. Not sure what the word “digital artist” even means? Well, digital nomad just means working remotely from anywhere you want, as long as you have software to run your job. Digital creator means that same definition applies to content creators—you can get started creating your own web content and growing your online presence the same way people who work in tech and IT do. If you don't have an internet connection yet, check out our beginners's guide to setting up your home computer. Now that we have all these categories covered, it's time to figure out which category best matches the type of content you want to make. Remember that you want to get in front of a large audience. So, as soon as you decide to release a piece of content that falls into one of those categories, you'll want to utilize a tool like Grammarly to check its spelling and grammar. It's also nice to keep track of keywords that people are using across many websites and social networks. Keyword research can help you discover trending articles and topics based on search volume and difficulty. Try BuzzSumo or AnswerThePublic for keyword suggestions and phrases related to your topics of interest that can potentially bring in a sizable audience. When researching keywords, pay close attention to keyword difficulty. High difficulty keywords usually have very high competition, meaning people will have a harder time ranking your content. That said, the key keyword you choose must fit within the guidelines for that term. Many popular terms you can consider using are:

#Blogger #Bloggers #Blogging #Blogger

#Gaming #Gaming #Gaming #Gaming #Gaming (Gaming)

#Digital Nomads #Digital Nomads #Digital Nomads

#Creatorship

#Creativity

#Webtoon

#Game Development

#Gaming

#Gaming News

#Video Gaming

#Gaming Creators / Gamers

#Gaming Influencer

If you have several options for your chosen hashtag, it is advisable to use more than 1. Otherwise, you risk oversaturating your network and falling behind.

4) Decide Which Videos to Create First

Once you've narrowed your topics down, it's time to decide on which videos to create now. Don't worry about timing. Most people will follow a regular routine for filming video, so the earlier you do it, the less competition there will be. Set aside time when you're free to film, and have two to four clips ready for production. Plan for editing later if you feel like sharing. Of course, it doesn't hurt to put together 30 minutes of work to show off on a particular day or to have backup plans if you have to miss one day. Just don't forget about your initial batch of shots. Keep shooting as quickly as possible without holding back footage. Think about how much time you have to dedicate to recording. I suggest going through the following sections in order depending on what video you're planning to shoot first.

5) Pick Out Your Camera Equipment

Whether you are using an iPhone camera, GoPro camera, or a smartphone in conjunction with another device, there are a bunch of considerations for choosing a combination. Because everyone's equipment will have features and functions specific to their devices, it requires trial and error. Letting go of old ideas and trying with fresh eyes will yield valuable insight on which devices work well together. Check out my article on best cameras and the top DSLR models for full recommendations, or visit maketodevents for the list of gear recommended in our roundup of 13 essential travel essentials. There are pros and cons to each option. Here is my list of the most important ones:

iPhone vs Android

Since iPhones and smartphones are essentially the same thing, which device is the better choice from the get-go? Answering this question will determine whether mobile phones will stay mobile or if we will stick with smartwatches. Mobile phones are convenient because of the mobility factor. Smartphones have applications built in, and many apps exist to improve efficiency. One drawback is screen size limitations and battery drain. Also, some brands, including Samsung and Samsung phones, can be difficult to find outside of major retailers. And of course, Apple's latest M2 MacBook Air is amazing! While smartphones can offer improved photography capabilities, laptops are easily the preferred method of productivity at home (especially for teachers), at school, and at events.

Android vs iOS

The Google operating system dominates this category. Its popularity comes from its ability to adapt to new technologies like artificial intelligence and AR/VR, allowing developers to continue innovating. Another advantage is the wide adoption